That’s because usability is fundamentally about human psychology, which is slow to change. Each time a user has to pause (even for a split-second) to think about something, it distracts him from the action you want him to take. They're self-evident. Do get a copy of the book for the full details, get our full summary bundle for an overview of the various ideas and tips, or check out more resources (including scripts, videos and checklists for usability testing at sensible.com. In the full Don’t Make Me Think summary (full summary here), we explain how you can do testing in just 1 morning each month, to identify actionable insights to improve your site. wrote the first edition of Don’t Make Me Think back in 2000. They should be used at all stages of development, from prototype-testing to identifying/fixing specific problems. Steve Krug Don’t make me think A Common Sense Approach to Web Usability Second edition Chapter 1 – Don’t make me think! The Home page is one of the most challenging pages to design because you must fit in so many things, including your site ID and mission, site hierarchy, search functions, teasers/highlights (of key content, features and deals), shortcuts to commonly-used content/features, and registration or login forms. Don't make me think, revisited : a common sense approach to Web usability. don't make me think 2. how we really use the web 3. billboard design 101 4. why users like mindless choices 5. omit needless words 6. designing navigation 7. designing the homepage 8. the farmer and the cowman should be friends 9. usability testing on 10 cents a day 10. usability as common courtesy 11. web accessibility 3. In” ― Steve Krug, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability. This is one of my favourite business books of all time. Since Don't Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug's guide to help them understand the principles of intuitive navigation and information design. make it self-explanatory, if not self-evident. To begin, simplify your site. Don’t Make Me Think. Don't Make Me Think! We don't read pages; we scan them. And when the user enters the site, show a tab selected. This relates to all aspects of the design, from the positioning of the logo and links, to the content and the way that it’s written. 0 Chapter 6. Focus on those questions, rather than on trying to impress, entice, or directing the user to your promotions. Know the main things that people want to do on your site and make them easy. Provide me with creature comforts, such as printer-friendly pages. Putting sizzle in my way (long flash intro). This is a short, easy-to-read book with many useful illustrations, diagrams and examples on the key concepts, tips and insights outlined in this summary. Get Don’t Make Me Think, Revisited: A Common Sense Approach to Web Usability, Third Edition now with O’Reilly online learning. In our complete 16-page summary, we also outline the key considerations and tips for (i) mobile usability, (ii) maintaining goodwill, (iii) accessibility issues and (iv) gaining management support for web usability improvements. Get the latest posts delivered right to your inbox, 22 Jun 2020 – Since Dont Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krugs guide to help them understand the principles of intuitive navigation and information design. This short book by John Maeda answers that question. Click here to download the Don't Make Me Think summary & infographic Click here to order the book online Click here for more resources and free tips! It means that as far as is humanly possible, when I look at a Web page it should be self-evident, obvious, self-explanatory. your website). Make your forms work with screen readers (use the HTML 'label' element to associate the fields with their prompts). Witty, commonsensical, and eminently practical, it's one of the best-loved and most recommended books on the subject. In the book / complete summary, we elaborate on the 4 key questions to address and how to guide the user on where to start. spaces in my credit card number). Click here for the full summary]. Click here for more resources and free tips! Get this from a library! We'll just add a "First time visitor?" The only exception is for news or content-driven articles. It is written to the point, clear and very close to the most basic principles. Like “The name of the page will match the words I clicked to get there. global vs local navigation, site ID, sections & subsections, utilities, search bars, page name, “You are here” indicators), and (iii) how to test the effectiveness of your site navigation. You only need to test with three or four users. They're hard to miss and hard to mistake for anything but navigation. Book description. Try colour-coding your tabs. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject. What matters is how hard each click is: the amount of thought required and the amount of uncertainty about whether I am making the right choice. Steve Krug breaks this down into 3 laws: This is the overarching rule. Don’t Make Me Think Revisited by Steve Krug is yet another updated classic available at Scholarly Commons and online as an e-book. This is the overarching rule. Remove 'happy talk':  introductory text that's supposed to welcome us to the site or site section etc. Witty, commonsensical, and eminently practical, it's one of the best-loved and most recommended books on the subject. It's a succinct description of the whole site. Display Breadcrumbs. “Don’t make me think!” is the “first law of usability.”. Not complaining; just trying to be helpful. Home > Book Summary – Don’t Make Me Think: A Common Sense Approach To Web Usability. by Steven Krug. 2014. This book gives you insights into how to make a website easy to use. Create a 'skip to main content' link at the beginning of every page. Much of our web use is motivated by the desire to save time. Usability is basically how easy it is too efficiently use a website. Abstract. People do not read websites in a sequential, detailed or orderly fashion. As a rule of thumb, (i) make clickable links/buttons obvious and (ii) use words that are obvious to everyone. The book’s title gives a very good clue as to its contents; as Steve points out, the first law of usability is that the user shouldn’t have to think about anything when they land on your websitefor the first time. make it self-explanatory, if not self-evident. Yet what is simplicity? If you're not sure whether something is happy talk, here's a sure-fire test:  if you listen very closely while you are reading it, you can actually hear a tiny voice in the back of your head saying, "Blah blah blah blah blah...". The goal is to make your website effortless to use, i.e. Faux sincerity ("Your call is important to us"). Navigating a website is like looking for something in a huge departmental store, except it’s harder to tell (i) how much of the website is unexplored, (ii) where you are on the site, and (iii) how to return to a specific place in a website. Steve Krug (pronounced "kroog") is best known as the author of Don't Make Me Think: A Common Sense Approach to Web Usability, now in its second edition with over 350,000 copies in print.Ten years later, he finally gathered enough energy to write another one: the usability testing handbook Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. Don't Make Me Think. This 2013 edition was updated with newer examples and to additional landscape changes since 2000. Breaking conventions will frustrate the user. Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability . Usability tests are about watching how people use something (e.g. The basic principle of web design is that the user shouldn't have to think. Use as much space as necessary for it. The page name needs to be in the right place: framing the content that is unique to this page. DON'T MAKE ME THINK, by Steve Krug. Don't Make Me Think A Common Sense Approach To Web Usability, Second Edition, Steve Krug-- Review Don't Make Me Think is a book about web usability. So, what are the question marks? You should read Don’t Make Me Think by Steve Krug.It’s concise, funny, and practically a picture book for adults. Don't Make Me Think is a book by Steve Krug about human–computer interaction and web usability. the user is sure it’s the right choice). I, Michael Parker, own this book and took these notes to further my own learning.If you enjoy these notes, please purchase the book!. Every page should have a page name. In this Don’t Make Me Think summary, we’ll outline some of the key principles behind web/mobile usability and user experience (UX) design. Don’t waste my time. →. Specifically: • We scan (not read) web pages; • We make reasonable (not optimal) choices; and • We go for guesswork (not the “right” approach). Make everything on … Also included is a simple guide to help you test a website at each stage of its development. Jean-Yves Sireau is founder of Binary.com. Category Archives: Don’t Make Me Think, Revisited. Avoid technical jargon, clever-but-confusing marketing phrases, or terms that’re specific to your industry/company. Get more tips & details in our full text, infographic and audio summary! “Don’t Make Me Think” describes the key points, examples and insights which are important to know about website usability. Put them at the top of the site, and use > between levels. For the full details, examples and tips, do get a copy of the book, or get a detailed overview with our complete book summary bundle. Why do we do this? Hence, the site visitor should never have to ask himself: What are the most important things on this page? Fundamentally, your Home page must give a clear, big-picture overview of your site, since the initial impression will affect how the user interprets (or misinterprets) everything else on your site, and people tend to return to your Home page as a “base” to orientate themselves. As quickly as possible the homepage needs to answer these four questions: Why should I be here - and not somewhere else? Forlagets beskrivelse Since Don't Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug's guide to help them understand the principles of intuitive navigation and information design. Read summary of Don't Make Me Think, Revisited by Steve Krug. The only exception is during slow internet speed, in which case the # clicks will make a difference. How do you design your site for quick and easy scanning? We don't make optimal choices, we satisfice c. We don't figure out, how things work, we muddle through2. O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers. By 2002, I began to get a few emails a year from readers asking (very politely) if I’d thought about updating it. The basic principle of web design is that the user shouldn't have to think. Each time a user has to pause (even for a split-second) to think about something, it distracts him from the action you want him to take. Break pages up into clearly defined areas. 7 min read, 25 Aug 2016 – Street signs and Breadcrumbs (Part II) January 30, 2014 | Hassan Baig. If people who build a site don’t care enough to make things obvious it can erode confidence in the site and its publishers. Remove instructions. They suggest physical space - they create the illusion that the active tab physically moves to the front. One of the best principles to apply throughout a company is the KISS principle. The book “Don’t Make Me Think” was first written in 2000 around the dot-com crash. The top five excuses for not spelling out the big picture on the homepage are: After people have seen the explanation they will find it annoying. In our complete Don’t Make Me Think summary (click here for details), we share more on (i) how to think about web navigation, and (ii) how to use various components to improve ease of navigation (e.g. Find out how to design great websites that’re easy to use and navigate! It should be clear and informative (not vague), convey differentiation and a clear benefit. You can hire usability consultants from $5-10k, but it’s also possible to do DIY testing using the tips in this book. Type ( to Make it clear they are Breadcrumbs be clear and informative ( not vague ), differentiation... Self-Evident when users “ get ” what it is written to the front to Think, Revisited a! Why should I be here - and not somewhere else how easy it is written to site! Time visitor? # 1: Don ’ t Make Me Think, Revisited: a Common Approach! 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